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<v Lowen Steel>>Can you put up the hashtags and the hashtags and everything go up there.</v>

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You could see if they want to know.

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So in the previous presenters, they've just mentioned it

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Do I need 10? All

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welcome, everybody.

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Welcome to this afternoon session or within a future of media,

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I'm Lowen Steel from challenging thinking.

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And I'm here to just monitor this today, long to the conversation.

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We are fortunate to have some fantastic speakers here with us.

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First, before I get into that, I can do a little bit of housekeeping.

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So phones to silent, please. I'm sure everybody's aware of that.

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The session is being recorded by Adelaide radio Adelaide on behalf of the

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Adelaide festival of ideas.

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So that we a future podcasts coming from all of this and there's video recorded

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by daylight breaks. We will have a Q and a session.

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Actually the Q and a session is going to be a little bit different to the way

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it's normally program. We're going to include that throughout the session.

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Further housekeeping is that there is the hashtag.

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I'm just got to find my hashtags here.

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The tweet handle is at Adelaide FOI and the hashtag for

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Instagram is Adelaide FOI slash at

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Adelaide FOI. That makes sense to everybody. I would hope so.

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We have to run to a tight time schedule, so I'll keep us on time.

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And what I'll do now is introduce our speakers to you. So, as I said,

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we're really fortunate with the caliber of speakers attending today.

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We've got Amanda Pepe from publishing she's the publishing director of opinion

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media with a long career in media communications and management under her belt.

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Amanda now oversees print and online publications,

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including the iconic Adelaide masthead. The Adelaide review prior to this,

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Amanda was the publisher at solstice media. So we welcome you today, Amanda.

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Chris Graham, some of you I'm sure know who Chris is,

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I'm sure you know who most of these people are today.

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Chris founded the national indigenous times and the magazine tracker he's won a

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Walkley award, a Walkley high commendation and two human rights awards,

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his reporting, and is here today as the ad, as the editor of new Matilda,

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we also have Peter professor Peter Fray.

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Who's the co-director of the center of media transition at the university of

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technology in Sydney. So as a reporter editor and academic,

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Peter has lived through the digital revenue revolution and news media and

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spending his waking hours wondering how to harness it for public good.

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Don't we all? So what are we going to do?

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We had a lounge for each speaker and speak for 10 minutes.

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What we decided to do here is it's going to be a more informal conversation

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between the speakers and I'll manage to in fact,

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manage the conversation so that we hear from everybody,

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but it gives you the audience an opportunity to ask a question,

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we've changed the format.

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So we're going to have you have the opportunity to ask a question to of the

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speakers as we go. Now, there is a microphone here,

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so put up your hand and we'll get a microphone to you.

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So what I'll do is I'll start off with Amanda, maybe I'll start with you?

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You've seen a great change and a great transition in media having come from

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solstice media to where you are now and embracing the digital platform.

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I thought it'd be good to hear from you what that experience has been like and

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what some of the learnings and challenges maybe.

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<v Amanda Pepe>Thanks a lot. Well, I spent three years as</v>

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[inaudible] here in south Australia. So digital only

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news service and that

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[inaudible] they actually started as a public

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[inaudible] and it's hardest to become an alternative breeding

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source.

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And it was difficult that current chair solstice Eric winter came along and

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suggested that a digital was the way to go and to the head at the time.

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And they, I think really embraced that and, you know,

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he was kind of waiting for us and he said that it is not an easy

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road.

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And obviously my screen yet realized for their financial

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support and it's free service. So there was no spiritual fee,

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but journalists need to be paid in this probably your biggest

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[inaudible] Australia or the world is what is content worth.

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So that was a struggle behind him.

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[inaudible] To move on to horrible, but

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[inaudible] kind of your hand experience,

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but we are focusing very hard on the online side of it as well,

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because I think that the, there is involved or you just do anyway,

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if you received information yeah. Would use it.

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A product is about getting underneath the stimulant ideas of issues.

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That will be more and more about, so it's not a news breaking publication,

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which might sort can really get in there and spend time on a story

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and color side. It was being covered already. You get it,

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let's just take a different angle, but we have online

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[inaudible]

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because it is a different way of getting information out and a different class

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of information, better industry.

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So I think that's the journey we're on now is how do people receive

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information of all the classic information in there?

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And one of the other things is I don't want to say [inaudible] and sprains,

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perhaps not always.

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<v Lowen Steel>So Chris in the work that you're doing, what are you seeing in this,</v>

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in this sort of space, as far as this online space, how's this impacted for you?

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<v Chris Graham>Well, thanks. I'm pretty general by background. I started</v>

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and I didn't have the foresight unfortunately to

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embrace online, in fact, when I was at rural press.

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So I need everything I possibly could

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[inaudible] but eventually lost out and then eventually interested in

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the, I love the NBC.

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A lot of them are broken your story quickly,

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that leads to some pretty sloppy reporting. Sometimes you see across media,

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but a lot of the

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fact that it crosses all the meetings, cause I work in radio as well as

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classically. So in theory

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[inaudible] in reality Amanda, I was looking at it. It's just,

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I have absolutely no understanding whatsoever of what goes

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and why or what should go home or, or have write something to go borrow.

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I don't want to take place, but to give you an example,

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I wrote a story last week about the

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striving filaments.

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[inaudible] Probably want to go because it went religiously,

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this is probably 30 journalists at the most.

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[inaudible] Obviously annoyed at the Australia police response to

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and Filipinos entirely for the, for the incidents.

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[inaudible] It had said on Australia instead.

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The story went viral in Australia and the Philippines.

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And I certainly say to

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24 hours but

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[inaudible] we spent a week you missed [inaudible], but w

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e spent a substantial amount of time, legal risks. [inaudible]

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so long story short.

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I laugh and I absolutely

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think it is a democracy is

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[inaudible]

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is riding the buses share-ability democracies.

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So I don't think it's necessarily all that good for these places.

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<v Lowen Steel>So Peter, on that topic, your position,</v>

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because you do a lot of study around what's happening in this space,

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look to you and look at you.

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And when I read about some of the work you're doing, and we talk about,

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you know, where trust comes within media these days and what are we doing?

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What impact is this digital space having on trust and, and journalism?

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<v Peter Fray>Well, I think to, to the warm to the feet,</v>

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in a sense, just to get a bit Dickensian here, we're in the best of times,

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because we've never had as much choice.

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We have more media, there are pockets of that choice,

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which are considerable amount of threat, but everyone in this room,

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they assess the best, the worst times with this as well.

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And I think the so the way I think about this sort of,

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and I thought about this for a long time.

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So I was editor in chief of the Sydney morning Herald...

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All the way along this journey, the thing that troubled me, right?

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What do you trust? And, you know,

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I'm interested in what the audience thinks about this because I was asked to pay

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...

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And I guess my,

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my central question is how every survey will tell you that it was trust

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a lot of institutions in the active processes

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trusted institutions that have essentially news media

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legacy journals is very much part of that trust because I think we took the

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audience. And that goes again, back to the business model,

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because we didn't have to worry about the audience.

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The audience was this invisible mass. You know, I was a reporter.

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I occasionally get a letter from a member of, you know,

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reader and it will take some two weeks to get to me and capital be,

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you know, and you try it in the, and never read it or baby either way.

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It was instant. You know, Chris,

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[inaudible] there in your face.

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The readers are in the face all the time in the Twitter,

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Twitter and other social platforms that are essentially an executive change.

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So my my trust is I think we can recapture trust

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if we understand this

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build relationship trust in any

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relationship. I think the news media is guilty taking for granted for a long,

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long time now and its

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potential to recapture that trust. But to do that,

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and I think we need to be unified as a service. So, you know,

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every service that you value, you pay for

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[inaudible]. But as a rule at the earliest time with

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 digital, we habituated the readers to expect culture three of us

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 at the same morning here, I would say, Hey, why are we giving this

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 away? And the answer was because we had to make things go nuts and that led to cat videos and Kardashians, and we're still suffering 

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so suffering. And I think there's a real issue we need to define what is

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 quality, we need to redefine public interests

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. And we have to define, or we have to make them if you like

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 between the journals [inaudible].

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<v Amanda Pepe>Amanda, then just ask you,</v>

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because I think the model for how journalism was passed,

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did you drive some of that?

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[inaudible] Driving the island

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proposition because the additives be journalism and

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they

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[inaudible] is a broken model. It doesn't actually work.

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So I think the way an offset you're really trying to get

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[inaudible] in south is how do you do something that is more

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[inaudible] and how they want to access that information and then getting it

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into that format. But in some ways also for the organizations doing the work,

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it is not a simple

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[inaudible] as [inaudible]

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understand, that's what we offer them,

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but it's a double-edged sword because some people will see that as, yes,

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that's fair enough. And others desperate,

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you don't pass this many organizations on the age of his life. I think.

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<v Peter Fray>That science and asking people to pay for it,</v>

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then there is this issue of journalists or the role of the journalist

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and whether, if you were asking people to pay for stuff,

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then they therefore get to say what you do and

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to run the guardian.

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So they have this whole model,

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Peggy really and of course you invite the audience and then the audience would

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say, well, why did you, why didn't you, you know?

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And so there's that kind of interesting, again, another top back part of that,

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which is what does the audience expect?

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So does the audience expect just because it gives it money because it really

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does involve objectivity

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and subjectivity. I know there's an interesting time.

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We are in a very federal time when it comes to the relationship between news

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media and the rest of society, we actually try and

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on that we've very much sort of the more we would be Jesus

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primarily [inaudible] our business side at the time since

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crap, but also free. So anybody can access this service in time.

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[inaudible] So we do have a baby model, but we consistently try.

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And well we push that

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[inaudible] [inaudible]

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but having said that,

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I think the model is

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pretty much Australia and I'm surprised you think maybe you

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have [inaudible]

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[inaudible] in the

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[inaudible] I think maybe the government gave them

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thing for a long time. So pretty crap.

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<v Amanda Pepe>I think too, there's a result that was on the germs to</v>

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understand

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[inaudible] do you need someone that is strong and has a grasp of ethics and

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understand what their role is so that they can actually not get sucked into

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arguing about this word because it's,

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it is a fine balance. I think it's always been really changed.

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It's not that it's not a,

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but I think where we're hitting that strength of an editor to be able to stand

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up and say, no, that doesn't fit, you know, not wanting to do that,

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but this is fine. My son

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[inaudible], as the information gets out.

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<v Chris Graham>[Inaudible], you know, sometimes do we do things that really [inaudible]</v>

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cover that uniquely comprehensive

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[inaudible] absolutely. We have media driving

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[inaudible] more than twice. And

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some people respected the fact that even though serious abortion,

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do you want to have that discussion again?

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It's sort of, what would it take

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from granted? We killed it on

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00:19:59.840 --> 00:19:59.840
[inaudible]. What are you invested in the beauty of online costs to get out of

239
00:19:59.840 --> 00:19:59.840
class? Well, I remember the, in that sense and the cost of [inaudible],

240
00:19:59.840 --> 00:20:00.673
 but we all right.  So 500 grand, you know,  for the humans to [inaudible]

241
00:20:38.630 --> 00:20:43.550
and you've got to value that sort of jails and it's not, what am I,

242
00:20:46.340 --> 00:20:51.040
she's fine. [inaudible],  [inaudible].

243
00:21:11.860 --> 00:21:14.390
<v Peter Fray>One of the things I think that's important now we're just going to do as a</v>

244
00:21:14.510 --> 00:21:19.000
research around trust and what would it take for people to trust

245
00:21:20.110 --> 00:21:21.100
journalists and news media?

246
00:21:23.930 --> 00:21:25.780
And it was really interesting that the six things came out.

247
00:21:25.810 --> 00:21:29.530
Three of them are really traditional, very much for the digital world,

248
00:21:29.620 --> 00:21:32.170
the three traditional loads where things like that.

249
00:21:32.171 --> 00:21:34.990
They want to know that the journalists are working in the public interest

250
00:21:39.670 --> 00:21:43.780
and they also wanted us to be objective objectively all the time,

251
00:21:44.410 --> 00:21:49.060
but in the digital space, it also real clever and for transparency.

252
00:21:49.600 --> 00:21:53.260
And I think in digital transparency means a lot a lot.

253
00:21:53.410 --> 00:21:55.730
And it means what the audience actually want wanting

254
00:21:57.520 --> 00:21:58.600
you jump in at any time here.

255
00:21:58.750 --> 00:22:03.670
But what we've found is that the audiences want to know why the story

256
00:22:03.671 --> 00:22:08.620
was done, how it was done, who this journalist is and whether the,

257
00:22:08.950 --> 00:22:12.940
what else needs, what they don't know. So there's this kind of moment of truth,

258
00:22:13.440 --> 00:22:18.250
which we skirted while we have the trusted,

259
00:22:18.251 --> 00:22:20.860
we'll have to fess up to the fact that actually we didn't know everything.

260
00:22:23.410 --> 00:22:25.750
And the whole idea that we were the first kind of history. Yes,

261
00:22:25.751 --> 00:22:29.950
but we was kind of the severities and this idea that we actually had the truth,

262
00:22:30.510 --> 00:22:34.220
the truth. We never had the truth. We've been seeking the truth in journalism,

263
00:22:34.710 --> 00:22:36.520
journalism. That is a true seeking activity.

264
00:22:36.521 --> 00:22:41.350
It's not the truth necessarily finding it too, to be quite Frank about it.

265
00:22:42.140 --> 00:22:46.570
So we need to be Frank about what we don't know as much as what we do now,

266
00:22:47.350 --> 00:22:50.740
this sort of arrogance is going on in the news media for a long time.

267
00:22:53.170 --> 00:22:55.770
<v Amanda Pepe>I can hear you. Great. I always say</v>

268
00:22:58.020 --> 00:23:02.490
I'm very upfront about objectivity is, is subject to

269
00:23:05.980 --> 00:23:07.250
[inaudible] the ministerial affair.

270
00:23:07.320 --> 00:23:11.370
At some point as an editor at any new cycle,

271
00:23:11.371 --> 00:23:14.850
you have to decide what's in and what's out. Now you can't cover everything,

272
00:23:15.610 --> 00:23:18.870
but it's happened and immediately less subject because you have to make

273
00:23:18.871 --> 00:23:22.770
decisions based on something. And as a human being, you know,

274
00:23:22.920 --> 00:23:27.210
despite the best terms and training, and, you know, whatever else at some point,

275
00:23:27.211 --> 00:23:31.620
your personal biases come in well-trained

276
00:23:33.660 --> 00:23:38.490
but it's still happening. So to say to your completely reject immediate a lie,

277
00:23:38.940 --> 00:23:40.680
transparency, I think is absolutely

278
00:23:42.690 --> 00:23:46.300
seeking and being a much more disciplined about

279
00:23:49.410 --> 00:23:51.650
[inaudible] organizations that don't have to serve,

280
00:23:51.651 --> 00:23:52.940
because I think that was a lot more damage

281
00:23:54.920 --> 00:23:59.920
then sort of misplaced. Does anyone have a question?

282
00:24:02.680 --> 00:24:04.690
<v Lowen Steel>No, that's actually going to come to you, Chris,</v>

283
00:24:04.700 --> 00:24:07.390
because I'm really interested in the work that you've done over the years.

284
00:24:07.391 --> 00:24:10.210
You do really heavy hitting investigative journalism, you know,

285
00:24:10.840 --> 00:24:12.820
and it always appeared to be without fear or favor.

286
00:24:16.020 --> 00:24:18.460
And that's what, that's where I was coming from with this conversation.

287
00:24:18.461 --> 00:24:20.980
You know, you become accountable for some of yours. You've had some,

288
00:24:21.460 --> 00:24:22.293
you've had the

289
00:24:26.920 --> 00:24:29.140
so what where's that now what's happening doing today?

290
00:24:29.530 --> 00:24:31.000
Investigative journalism is, is,

291
00:24:31.180 --> 00:24:34.840
is aware of an environment now where this is more readily available. I mean,

292
00:24:34.841 --> 00:24:38.920
we see Royal commissions and things going on now that comes from yeah.

293
00:24:39.940 --> 00:24:42.640
<v Chris Graham>Yeah. I was sort of</v>

294
00:24:45.440 --> 00:24:49.990
[inaudible] expert in Syria, but I've watched this as an excuse for me to

295
00:24:50.950 --> 00:24:53.820
reporting and they don't want to talk about it tomorrow. I don't care.

296
00:24:53.830 --> 00:24:58.510
But this excuse from the Australian media are all the reasons why we're not

297
00:24:58.780 --> 00:24:58.930
wrong.

298
00:24:58.930 --> 00:25:03.460
And certainly those two stories is because of the early restricted in Australia.

299
00:25:03.880 --> 00:25:07.450
I think that's absolutely crap. I think the reason why we not

300
00:25:12.100 --> 00:25:15.160
[inaudible] and maybe this man or

301
00:25:16.690 --> 00:25:20.900
vocal minority can't repair might have some,

302
00:25:20.901 --> 00:25:23.230
a little bit of a war who would control this stories,

303
00:25:23.231 --> 00:25:27.190
have stake in not coming out. You know,

304
00:25:27.730 --> 00:25:32.500
their investigative services is difficult and you can be exceedingly expensive.

305
00:25:32.530 --> 00:25:36.640
We have really Xs on boilers, but you still have your own insurance.

306
00:25:36.850 --> 00:25:37.683
We don't actually them.

307
00:25:47.650 --> 00:25:52.030
But it's expensive and it is it takes a lot of resource and it,

308
00:25:52.120 --> 00:25:54.270
and it can say a lot of risks, but ours

309
00:25:57.520 --> 00:25:58.353
you know,

310
00:25:59.980 --> 00:26:04.090
so it's there, it's just,

311
00:26:04.120 --> 00:26:06.150
I watched you know,

312
00:26:08.350 --> 00:26:12.910
[inaudible] and you sort of rushed in my view, absolutely. The momentum

313
00:26:14.680 --> 00:26:18.910
particularly sort of rushing about a reporter with the Jeffrey Rush story.

314
00:26:19.270 --> 00:26:21.290
I don't know yet if I was to, I lost

315
00:26:23.110 --> 00:26:27.880
I just think the [inaudible] I think that maybe I have

316
00:26:28.570 --> 00:26:33.190
parents as the model classes and they're not investing so much in that terms

317
00:26:33.310 --> 00:26:37.030
it's done, but it still gets done fear of access plant.

318
00:26:38.230 --> 00:26:41.200
You know, we see there's some fantastic investigative stuff as well,

319
00:26:41.201 --> 00:26:42.670
but they're,

320
00:26:47.780 --> 00:26:50.520
[inaudible] stories on watch the contract. You can track

321
00:26:54.720 --> 00:26:59.140
when the [inaudible].

322
00:27:01.570 --> 00:27:03.820
<v Amanda Pepe>Not to add to that, but I totally agree.</v>

323
00:27:03.910 --> 00:27:08.260
And I think that that movement has struggled to retain the mental game. And

324
00:27:09.810 --> 00:27:14.740
[inaudible] the fact that optionally, most of the first meters,

325
00:27:14.750 --> 00:27:19.210
I asked you certainly around braid

326
00:27:22.150 --> 00:27:25.750
other people that I'm aware of.

327
00:27:26.590 --> 00:27:28.960
And I want to get an opportunity to travel around the country.

328
00:27:30.160 --> 00:27:33.010
And to me it was that sort of really tiny stream.

329
00:27:33.070 --> 00:27:37.030
We don't have that sort of money to go and have a chat with Colleen.

330
00:27:37.720 --> 00:27:40.510
And you also asked me, I asked you this, the start of that

331
00:27:42.490 --> 00:27:46.210
early mockery that it's reported on an extremely well, let me saying,

332
00:27:46.780 --> 00:27:48.580
I think the ABC animal,

333
00:27:48.790 --> 00:27:53.650
there is another really important topic for us to do

334
00:27:54.460 --> 00:27:55.840
because they are

335
00:27:58.810 --> 00:28:03.670
[inaudible] in Australia. So again,

336
00:28:05.560 --> 00:28:08.110
put them in a [inaudible]

337
00:28:08.110 --> 00:28:08.110
. These are the sorts of changes that we need to be aware if, if that pulling back resources, 

338
00:28:08.110 --> 00:28:08.943
that [inaudible]

339
00:28:21.370 --> 00:28:24.850
logical conclusion, which is nothing as a measure,

340
00:28:25.450 --> 00:28:29.290
you put it down on the story. It doesn't always come up in a spin story.

341
00:28:29.320 --> 00:28:31.750
Sometimes, you know, there are dead ends in journalism

342
00:28:33.640 --> 00:28:35.380
but there's no money for dead ends anymore.

343
00:28:37.450 --> 00:28:42.100
So you need to make the story and that's can be not good for the

344
00:28:42.640 --> 00:28:43.473
professional.

345
00:28:44.790 --> 00:28:47.010
<v Chris Graham>I actually want to jump in on ABC for a second.</v>

346
00:28:51.240 --> 00:28:54.600
Come weeks ago the economist

347
00:28:57.990 --> 00:29:02.280
Hayden was commissioned to do a study about the impact of

348
00:29:05.010 --> 00:29:08.230
public interest. And I'm not sure where to find it. We try to get it.

349
00:29:13.560 --> 00:29:16.590
But one thing he said about the ABC, and I think there is,

350
00:29:16.830 --> 00:29:20.160
there is a truth in this and that is this, that the

351
00:29:25.230 --> 00:29:30.030
[inaudible] us consumers in this country to having free content.

352
00:29:31.950 --> 00:29:34.110
And I think we are all sitting ready to go a lot,

353
00:29:34.380 --> 00:29:36.390
a lot of the problems we've got right there.

354
00:29:45.400 --> 00:29:48.010
So we need to move. This is following recent touch.

355
00:29:49.750 --> 00:29:53.320
Not necessarily a breakup DMC would get there, but I'm saying it is true,

356
00:29:57.580 --> 00:30:00.160
right? Free content on every platform.

357
00:30:02.230 --> 00:30:03.910
One of the things that had been floated

358
00:30:07.540 --> 00:30:11.200
if we thought there was a crisis of public interest journals in this country,

359
00:30:12.020 --> 00:30:14.230
is it therefore as a

360
00:30:18.100 --> 00:30:18.100
[inaudible], could you carve off, have a

361
00:30:18.100 --> 00:30:18.933
 video that will have to video that and make it contestable other organizations? That's an interesting idea.

362
00:30:40.120 --> 00:30:40.953
<v Amanda Pepe>[Inaudible].</v>

363
00:30:47.350 --> 00:30:48.183
<v 7>[Inaudible].</v>

364
00:30:48.780 --> 00:30:53.370
<v Amanda Pepe>The process for applying for these funds and access to use for</v>

365
00:30:55.000 --> 00:30:55.950
their, what their stated

366
00:30:58.320 --> 00:31:00.570
meeting or community idea to do more.

367
00:31:00.990 --> 00:31:03.510
And it's not the easiest time to get hands-on.

368
00:31:04.590 --> 00:31:07.320
<v Peter Fray/Chris Graham>It's not actually, they don't want to give it to journalists.</v>

369
00:31:10.230 --> 00:31:14.460
I mean, $16 million a year, over three years, very far,

370
00:31:14.461 --> 00:31:16.380
but small publishers, like both of you

371
00:31:23.620 --> 00:31:27.090
[inaudible] and ridiculous editorial that is not going to find some,

372
00:31:27.990 --> 00:31:32.820
getting a nearest and we weren't, well, I think the solution to,

373
00:31:32.821 --> 00:31:36.360
to [inaudible] your sister's name,

374
00:31:36.360 --> 00:31:36.360
which cannot say we rented it out and that's essentially what the media industry

375
00:31:36.360 --> 00:31:37.193
[inaudible], but also [inaudible]

376
00:31:50.880 --> 00:31:55.170
doing the same thing that goes in your position is necessarily going to be, oh,

377
00:31:55.680 --> 00:31:59.730
suddenly this is a three is I think you've shown me for three years to find

378
00:32:03.260 --> 00:32:04.093
[inaudible], but [inaudible] [inaudible]

379
00:32:15.880 --> 00:32:17.760
come up with a sustainable business model.

380
00:32:22.770 --> 00:32:25.860
[inaudible] Getting much,

381
00:32:28.110 --> 00:32:29.910
this look is that's the reality

382
00:32:34.530 --> 00:32:35.490
[inaudible] to fill in the gaps.

383
00:32:37.710 --> 00:32:39.030
<v Lowen Steel>And now I actually think the</v>

384
00:32:51.850 --> 00:32:54.430
I'm wondering if everybody's got some questions from the audience, you know,

385
00:32:54.431 --> 00:32:56.890
we said we could have chit chat along the way,

386
00:32:57.100 --> 00:32:59.710
and we're coming down to our last sort of less than quarter of an hour.

387
00:32:59.711 --> 00:33:01.540
So we've got any questions, anyone glad twice.

388
00:33:01.660 --> 00:33:05.440
We've got a question at the back there. You can get a mic there.

389
00:33:06.940 --> 00:33:10.480
<v Audience Member>So [inaudible] conversation,</v>

390
00:33:14.550 --> 00:33:17.590
[inaudible] language into something readable.

391
00:33:18.220 --> 00:33:22.510
I haven't arrived concession. What are the lbs thoughts on that?

392
00:33:22.570 --> 00:33:26.740
Is that a trustworthy source? Does that compete with the fair hats,

393
00:33:27.040 --> 00:33:31.420
et cetera, from the compensation?

394
00:33:31.510 --> 00:33:33.850
And it was that in me, but I can stay at.

395
00:33:36.070 --> 00:33:37.570
<v Amanda Pepe>A higher germs.</v>

396
00:33:43.600 --> 00:33:46.060
[inaudible] And occasionally that I review as well.

397
00:33:47.200 --> 00:33:52.120
And I think it's a good solution for a Strat media industry in

398
00:33:52.960 --> 00:33:57.790
the content it's problematic in some ways, because it's not really much.

399
00:34:00.190 --> 00:34:04.780
So it is, it can cause as many hands as it can opportunities.

400
00:34:10.290 --> 00:34:14.110
[inaudible] Probably a closer relationship between giving one of the

401
00:34:15.010 --> 00:34:17.860
compensation. So it would be really helpful.

402
00:34:19.180 --> 00:34:22.570
I don't know whether anyone wants to start to do that. I had approached them,

403
00:34:22.690 --> 00:34:24.180
but I don't even have to,

404
00:34:24.181 --> 00:34:28.990
to work with them to try and make it more adapted to

405
00:34:29.020 --> 00:34:30.160
what the need is, but I don't think it's a bad thing.

406
00:34:35.560 --> 00:34:39.550
<v Peter Fray>Concession as is a great Australia to mention the story of the world.</v>

407
00:34:40.120 --> 00:34:42.940
And I suggested it should be,

408
00:34:45.370 --> 00:34:48.070
I don't think it's the absence of anything much. I mean,

409
00:34:49.810 --> 00:34:54.610
it's essentially, it's a great, well, all terrifically, a very talented,

410
00:34:55.130 --> 00:34:57.310
flowery research opinion, pieces,

411
00:34:59.890 --> 00:35:03.370
comments, free, essentially stuff.

412
00:35:04.570 --> 00:35:05.403
Really good free

413
00:35:10.480 --> 00:35:14.080
[inaudible] I don't think as a business, it's not really a business model.

414
00:35:14.890 --> 00:35:15.400
The business model,

415
00:35:15.400 --> 00:35:20.050
the compensation is taking money off of universities and making their

416
00:35:20.051 --> 00:35:20.884
academics.

417
00:35:32.460 --> 00:35:35.950
[inaudible] There's nothing wrong with that. Absolutely not the world.

418
00:35:42.450 --> 00:35:46.860
No, I agree. I think my session did a nice job

419
00:35:58.650 --> 00:36:01.050
over here. I just,

420
00:36:03.340 --> 00:36:04.500
just a sort of an idea that this

421
00:36:10.260 --> 00:36:11.093
[inaudible].

422
00:36:24.530 --> 00:36:29.040
<v Amanda Pepe>[Inaudible] so my worry about firewalls or</v>

423
00:36:33.780 --> 00:36:34.920
what have you ended up with this sort of

424
00:36:41.260 --> 00:36:44.060
[inaudible] that's the way.

425
00:36:47.630 --> 00:36:48.463
<v Chris Graham>You know,</v>

426
00:36:53.350 --> 00:36:53.350
[inaudible] you know, quality gems. Well,

427
00:36:53.350 --> 00:36:54.183
you can get some really good quality [inaudible]

428
00:37:07.810 --> 00:37:11.960
[inaudible],  you know,  [inaudible] saying

429
00:37:14.460 --> 00:37:18.470
[inaudible] consistently but that's

430
00:37:20.800 --> 00:37:21.890
[inaudible] statute here.

431
00:37:25.890 --> 00:37:26.723
[inaudible]

432
00:37:29.060 --> 00:37:32.720
Use you probably master different field.

433
00:37:33.950 --> 00:37:38.280
But I agree with you when I'm

434
00:37:40.220 --> 00:37:40.220
[inaudible].  I mean, I think the model is 

435
00:37:40.220 --> 00:37:40.220
a little bit more, a bit more nuanced, just because public interest, journalism, i

436
00:37:40.220 --> 00:37:40.220
nvestigative journalism, you'll never charged the regular costume.

437
00:37:40.220 --> 00:37:40.220
 So the business law isms that's 

438
00:37:40.220 --> 00:37:40.220
charged people 50 bucks a story, whatever the story is, five,

439
00:37:40.220 --> 00:37:40.220
 all the other ways to make that travel is 

440
00:37:40.220 --> 00:37:40.220
the pay. And then your public, your public self to the public is we do these 

441
00:37:40.220 --> 00:37:40.220
amazing drills. So I don't know. I mean, is there 

442
00:37:40.220 --> 00:37:40.220
kind of a hundred or 200 bucks a year, too much to pay because 

443
00:37:40.220 --> 00:37:40.220
this is where the good food thing 

444
00:37:40.220 --> 00:37:40.220
doesn't actually work because lots of people spend lots of money on crap. Well,

445
00:37:40.220 --> 00:37:41.053
 you go spend money on fresh.

446
00:38:40.300 --> 00:38:41.133
<v 4<v Audience Member>>[Inaudible].</v>

447
00:38:41.220 --> 00:38:43.680
<v Amanda Pepe>I just think that first year</v>

448
00:38:45.240 --> 00:38:48.840
is not very effective and I'm going to say

449
00:38:53.130 --> 00:38:54.030
[inaudible] and

450
00:38:57.180 --> 00:38:58.410
[inaudible] he's changed,

451
00:39:00.000 --> 00:39:03.180
but I used to find on your own kids.

452
00:39:03.270 --> 00:39:06.930
And I don't think anything that I would pay for information,

453
00:39:07.170 --> 00:39:09.840
but are curious about the world. They mean, but

454
00:39:12.160 --> 00:39:13.100
very strange town.

455
00:39:13.101 --> 00:39:17.730
It's very direct and to the subjects that you're

456
00:39:17.731 --> 00:39:18.311
interested in.

457
00:39:18.311 --> 00:39:21.990
And the only thing that bothers me is they don't see all the answer.

458
00:39:22.470 --> 00:39:26.310
If you don't know what you don't know, which is why, you know,

459
00:39:26.790 --> 00:39:29.640
freeze has always been, you know, tonight,

460
00:39:30.570 --> 00:39:32.310
January incredibly

461
00:39:34.620 --> 00:39:37.740
national scrolls were a combination and you come up with stories or information

462
00:39:37.741 --> 00:39:42.060
that you didn't think you needed to know nothing about.

463
00:39:42.061 --> 00:39:46.530
And then all of a sudden you do it and that's your experience as well. So

464
00:39:48.420 --> 00:39:50.100
[inaudible] all.

465
00:39:50.310 --> 00:39:54.570
<v Lowen Steel>Right. We've got another question here. I'm just looking at the time too.</v>

466
00:39:54.600 --> 00:39:56.850
So if you can kind of carry.

467
00:39:59.160 --> 00:40:02.910
<v Audience Member>My daughter is doing journalism act angry</v>

468
00:40:03.450 --> 00:40:06.000
And she says over 50% of young,

469
00:40:06.001 --> 00:40:10.170
80 year olds want to be sports journalists and another

470
00:40:11.580 --> 00:40:15.780
25% of the girls who are long wanting to move on to television,

471
00:40:16.020 --> 00:40:17.970
what do you think is going to be to the future of our young journalist?

472
00:40:32.430 --> 00:40:32.430
<v Peter Fray>[Inaudible]? The Truth Is that when I was in journalism </v>

473
00:40:32.430 --> 00:40:32.430
school so I think the, I think what the roll edge case is to be incredibly re

474
00:40:32.430 --> 00:40:32.430
alistic. you know, in the first year I had 350 undergraduates an

475
00:40:32.430 --> 00:40:32.430
d I say, don't leave because the skills you're going to lose the skills to le

476
00:40:32.430 --> 00:40:32.430
arn all sorts of roles. I think this is one thing is that journalists in

477
00:40:32.430 --> 00:40:32.430
 a way is kind of ready to talk to anyone. They don't have to lie to me. They do

478
00:40:32.430 --> 00:40:32.430
n't have to news aggregate thoughts. you know, some journalists are ver

479
00:40:32.430 --> 00:40:32.430
y useful, the skills of journalism, very useful. An

480
00:40:32.430 --> 00:40:32.430
d it's interesting when you look at where a lot of journalism get

481
00:40:32.430 --> 00:40:32.430
s made, it gets made at angios and it gets made in places where, who empl

482
00:40:32.430 --> 00:40:32.430
oyed journalists to do that work. So it's not, you know, the mumble, th

483
00:40:32.430 --> 00:40:32.430
ere are a lot more choose it's just that we 

484
00:40:32.430 --> 00:40:33.263
don't have a lot of money. Oh yeah. I actually wrote the world's [inaudible]

485
00:42:09.350 --> 00:42:11.230
I think that is,

486
00:42:11.350 --> 00:42:14.680
I remember the video I remember it was like

487
00:42:17.350 --> 00:42:19.180
the [inaudible] why I feel.

488
00:42:27.640 --> 00:42:30.700
<v Lowen Steel>I'm going to move this on time for one more question at the back. Thank you.</v>

489
00:42:49.030 --> 00:42:52.990
<v Audience Member>Certainly there's sort of social media platform Spears and interesting.</v>

490
00:42:53.350 --> 00:42:58.300
It's very interesting question because we curing our face in Facebook or

491
00:42:58.560 --> 00:43:00.550
whatever, or wherever we decide to see it.

492
00:43:01.180 --> 00:43:04.810
So there is a huge danger that when you're in that space,

493
00:43:04.811 --> 00:43:07.990
you are hearing the opinions of people who are very much like yourself.

494
00:43:07.991 --> 00:43:12.940
So it doesn't expose you to the actual issue and what the world is

495
00:43:12.941 --> 00:43:16.090
about. And it just exposes you to a lot more friends and, you know,

496
00:43:16.410 --> 00:43:19.870
people in similar social economic situation to you think,

497
00:43:20.260 --> 00:43:24.820
so it is a danger when I'm not anti social media pages

498
00:43:25.140 --> 00:43:27.970
on Twitter and Facebook and out,

499
00:43:28.240 --> 00:43:32.710
meaning that once use them like everybody these days and reward on loan

500
00:43:32.920 --> 00:43:37.750
and take the stats in front of potential advertisers and what we're dealing with

501
00:43:37.751 --> 00:43:38.410
now.

502
00:43:38.410 --> 00:43:42.820
But I do think it's a little bit of sort of use it or be aware in that space

503
00:43:43.930 --> 00:43:48.610
and can be pretty small and starting a conversation as well mean if you want

504
00:43:48.611 --> 00:43:51.070
to sort of chocolate [inaudible], can you hear me

505
00:43:51.070 --> 00:43:51.903
? Social media is a great way to starting out.

506
00:43:55.630 --> 00:44:00.220
<v Chris Graham>I think it's one of the biggest problems facing society genuinely.</v>

507
00:44:00.330 --> 00:44:01.163
I think

508
00:44:02.620 --> 00:44:06.430
there's normalizing views across social media is a major major.

509
00:44:08.050 --> 00:44:09.160
And as a site,

510
00:44:09.161 --> 00:44:14.020
I make sure I get my news sort of many different sources because I'm trying to

511
00:44:14.021 --> 00:44:17.050
do that, but, you know,

512
00:44:17.320 --> 00:44:20.970
and when you're in the middle of the Twitter storm, when you're being cheered,

513
00:44:20.971 --> 00:44:22.270
it's awesome. When

514
00:44:24.490 --> 00:44:29.410
you're on a it's not. So but generalists,

515
00:44:29.411 --> 00:44:34.380
I think, well, people, I think we get worse

516
00:44:36.570 --> 00:44:38.110
polarized, and I think

517
00:44:44.480 --> 00:44:45.313
[inaudible] obviously, but there's standard portion of the [inaudible]

518
00:44:57.360 --> 00:44:59.690
camps in the U S at least, at least

519
00:45:04.890 --> 00:45:05.723
[inaudible]

520
00:45:09.290 --> 00:45:12.030
talk about social a lot, but I think yes, I mean,

521
00:45:13.530 --> 00:45:16.950
Trump has become sort of the assignment for a generation of journalists.

522
00:45:25.440 --> 00:45:29.730
But I, I do think just there are some positives in social. Every one of them is,

523
00:45:30.120 --> 00:45:31.770
you know, there are lots of platforms

524
00:45:33.420 --> 00:45:35.690
for politicians to share.

525
00:45:40.840 --> 00:45:43.800
<v Peter Fray>I think if you look at Snapchat discovery, for instance</v>

526
00:45:45.570 --> 00:45:48.870
economist publishers on Snapchat, discover, discover,

527
00:45:50.400 --> 00:45:55.320
discover a million new readers by putting a visual graph visualizations of its

528
00:45:55.560 --> 00:45:59.940
world. And I, I have a father,

529
00:45:59.941 --> 00:46:01.590
but 30 over the 40 world.

530
00:46:02.100 --> 00:46:06.930
And it gives me a lot sometimes to apply that loose on Instagram

531
00:46:07.770 --> 00:46:10.410
because they ain't going to discover anywhere else. Right.

532
00:46:10.411 --> 00:46:14.340
So I think we need to work out how to harvest YouTube, Instagram,

533
00:46:14.970 --> 00:46:17.580
Snapchat. I mean,

534
00:46:18.210 --> 00:46:20.370
this is the most single powerful thing that

535
00:46:23.350 --> 00:46:26.400
we need to harvest that, and I don't think it's an option.

536
00:46:31.670 --> 00:46:35.030
<v Lowen Steel>Thank you. We don't have time for any more questions. I'm sorry.</v>

537
00:46:35.720 --> 00:46:39.410
I do want to just remind you that there's a coffee shop out here and enjoy your

538
00:46:39.411 --> 00:46:42.950
coffee. You've got your programs and there's the wonderful book shop here.

539
00:46:43.220 --> 00:46:47.240
So I'd like to say on behalf of all of us, all of us here, Amanda Pepe,

540
00:46:47.360 --> 00:46:50.210
Chris Graham, and professor. Thank you so much.

541
00:46:56.540 --> 00:46:57.373
[inaudible].

542
00:49:29.700 --> 00:49:29.710
<v Audience chatter>[Inaudible].</v>

543
00:49:29.710 --> 00:49:30.910
<v Lowen Steel>Because you're the second person</v>

544
00:50:08.800 --> 00:50:08.800
[inaudible].

